SXSW News
Sign up for information about SXSW free events including exhibitions, shows, giveaways, and more. Stay tuned for updates throughout the 2020 SXSW season.
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 11:00pm | Film Poster Gallery | Austin Convention Center |
SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:00am | 6:00pm | UnBuild That Wall with Lush Cosmetics | 503 E Cesar Chavez St |
UnBuild That Wall! UnBuild That Wall! Take a stand against racism, fear and hate by deconstructing a giant border wall of soap with Lush Cosmetics. Proceeds from each piece of limited-edition Mi Casa Es Tu Casa soap will go towards organizations working for migrant justice and building communities that are free and safe for everyone. |
| 11:00am | 6:00pm | The Plant Power House by Herbal Essences & the Royal Botanic Gardens, Kew | 307 E 2nd St Lot |
Plants power our lives — from diet, to medicine, to making the world a more joyful and beautiful place. Herbal Essences and Kew are sustainably harnessing that power to secure the long-term health of hair and plants. With 1 in 5 plant species facing extinction, we invite you to be allies in our mission to save 20 plants in 2020. Come explore a world teeming with life, beauty, discovery, and innovation — a world powered by plants. |
| 5:00pm | 10:00pm | Join SXSW innovators @ the Energizing Health House | Fareground |
Sign up for the Energizing Health House and discover the nerve center for the SXSW health community. We offer complimentary breakfasts at 8:00 AM and programming at 9:00. Join us for our Happy Hour at 5:00. |
| 5:00pm | 5:40pm | Curtis McMurtry | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Curtis McMurtry |
| 5:00pm | 5:40pm | Arya | Hotel Indigo |
Second Play Stage ft. Arya |
| 5:00pm | 5:40pm | Johnny Chops & the Razors | Westin Austin Downtown |
Second Play Stage ft. Johnny Chops & the Razors |
| 6:00pm | 6:40pm | Kalu & The Electric Joint | Hotel Indigo |
Second Play Stage ft. Kalu & The Electric Joint |
| 6:00pm | 6:40pm | Sheridan Reed | Hyatt Regency |
Second Play Stage ft. Sheridan Reed |
| 6:00pm | 6:40pm | Fuvk | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Fuvk |
| 6:00pm | 6:40pm | Sam Houston & the Blk Odyssy | Westin Austin Downtown |
Second Play Stage ft. Sam Houston & the Blk Odyssy |
| 6:30pm | 10:30pm | SXSW Community Conversations - Get Connected | Carver Museum |
Opening the weekend is a reception and event to connect attendees of color in a new and unique way. The opening reception has a rich tradition of being a place where the "community" can come together in the midst of SXSW in a space that is welcoming and open to all. Join us to be informed, engaged and inspired. |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 6:30pm | FREE Saturdays at the Energizing Health House! | Fareground |
Sign up at http://EnergizingHealth.House for daily complimentary breakfasts at 8:00 AM. Join us for daily innovative programming from 9:00 AM until close. Then don't miss our daily Happy Hour beginning at 5:00! |
| 8:00am | 11:00pm | Film Poster Gallery | Austin Convention Center |
SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:00am | 6:00pm | UnBuild That Wall with Lush Cosmetics |
503 E Cesar Chavez St |
UnBuild That Wall! UnBuild That Wall! Take a stand against racism, fear and hate by deconstructing a giant border wall of soap with Lush Cosmetics. Proceeds from each piece of limited-edition Mi Casa Es Tu Casa soap will go towards organizations working for migrant justice and building communities that are free and safe for everyone. |
| 10:00am | 10:00pm | SXSW Community Conversations - Get Informed |
Carver Museum |
Join us for a series of conversations featuring panelists of color that are leading the way in a range of fields. We start the day highlighting a group of kids and teens who are moguls in the making. We continue the day with conversations on a range of topics including: cannabusiness, technology and entertainment. The day ends with the 3rd annual Back in the Day featuring delectable bites and 90s beats. Join us to be informed, engaged and inspired. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 12:30pm | Yoga With Adriene - Find What Feels Good Yoga |
Palmer Events Center |
Join Austin native and international yoga teacher Adriene Mishler for this special all levels yoga class! This session is designed to inspire mindful and intelligent connection, leaving you feeling stretched out and centered. |
| 11:00am | 12:30pm | SXSW Community Screening: Faces of Austin |
Satellite Venue: AFS Cinema |
SXSW Community Film Screening. |
| 11:00am | 4:00pm | The Future of Food @ SXSW |
WeWork & WeWork Food Labs at the SXSW Center |
Join The Kroger Co. Zero Hunger | Zero Waste Foundation as we explore solutions for a better future food system, including Zero Hunger | Zero Waste initiatives; FoodTech, AgTech & CPG innovations; alternative proteins; sustainable & indoor agriculture & more. |
| 11:00am | 6:00pm | Wellness Expo presented by Seedlip |
Palmer Events Center |
The SXSW Wellness Expo returns to SXSW to fuel your mind, body, and soul. Occurring over two days at the Palmer Events Center, this exhibition brings thousands of SXSW attendees interested in healthy living together with companies in the continually-growing wellness industry. |
| 11:00am | 6:00pm | The Plant Power House by Herbal Essences & the Royal Botanic Gardens, Kew |
307 E 2nd St Lot |
Plants power our lives — from diet, to medicine, to making the world a more joyful and beautiful place. Herbal Essences and Kew are sustainably harnessing that power to secure the long-term health of hair and plants. With 1 in 5 plant species facing extinction, we invite you to be allies in our mission to save 20 plants in 2020. Come explore a world teeming with life, beauty, discovery, and innovation — a world powered by plants. |
| 11:30am | 12:30pm | Mindfulness in Action |
Palmer Events Center |
Many of us associate mindfulness with meditating or going on a retreat. However, mindfulness is much more. In this Conscious Conversation session, we will explore how mindfulness can cultivate a greater understanding and change for ourselves, our communities, and the world. |
| 1:00pm | 2:00pm | Reset, Recharge, Recalibrate |
Palmer Events Center |
Join Gustavo Padron for a 60 minute power yoga class designed to help you reset, recharge and restore your body and mind. This class is rooted in conscious breathing and mindful movement, making it accessible for practitioners of all levels. |
| 1:00pm | 2:00pm | Gutsy Women: A Conversation on Resilience, Courage and Trusting your Gut in Entrepreneurship and Everyday |
Palmer Events Center |
Begin the session with recovery-focused mindful movement that you can enjoy wearing your streetwear. Part stretch and part meditation, this session will leave you feeling ready to tackle the rest of your day with the mind, body and soul-aligned. Join us as we hear from two of the gutsiest women today and explore the meaning of gut instinct. |
| 1:30pm | 2:30pm | Housing & Health: A Roadmap for the Future |
Fareground |
Where you live is a driver of health. Without a stable place to live, your health suffers. Making progress on housing instability takes widespread, multi-sector collaboration. We'll explore how hospitals, clinicians, and community-based organizations are making an impact on the health needs of their communities. We will start with a “story slam” highlighting innovative strategies to address health and housing followed by a volunteer outing with a local organization addressing homelessness. |
| 2:00pm | 3:00pm | Mental Health: The Healing Power of Music |
Palmer Events Center |
Terry Stuart was hurting. So he approached his friend Rob Carli to help him ask people what music lifted their spirits, made them find comfort, or just got them dancing. What they discovered was WAY more than they bargained for. Listen to their story about how music changes lives. |
| 2:00pm | 3:30pm | SXSW Community Screening: Austin School of Film Community Works |
Satellite Venue: AFS Cinema |
Austin School of Film will present & premiere 24 films created in our Narrative, Directing, Experimental, and Documentary film production courses. |
| 2:30pm | 3:30pm | The Whole Truth about Whole Grains |
Palmer Events Center |
To carb or not to carb...that is a good question! Common Threads, a leader in providing nutrition education and healthy cooking classes, will be sharing the whole truth about whole grains! Explore why eating whole grains as part of a balanced diet is important through a hands-on and kid friendly science experiment! |
| 2:30pm | 3:30pm | Urban Lagree Bootcamp Burn |
Palmer Events Center |
Urban Lagree BootCamp Burn will get you moving, pulsing, and planking on a mat. We’ll take the concepts taught in our 45 minute Lagree classes into a fun mat workout. |
| 3:30pm | 4:30pm | Raising the Bar: Consumer Goods and Human Health |
Palmer Events Center |
Consumers operate under the assumption that anything sold in the store is safe enough to bring into the home - and why shouldn’t they? In this panel, founders from successful CPG brands and thought leaders in independent regulation will share their vision for “raising the bar." |
| 4:00pm | 5:00pm | D-Composed Presents D-Compressed: A Yoga & Chamber Music Experience |
Palmer Events Center |
D-Composed is a chamber music experience that celebrates the works of Black composers and musicians. The concept D-Compressed is a musical exhibition that highlights the many sides of Blackness through the backdrop of a yoga class. |
| 4:00pm | 5:00pm | Yoga Nidra |
Palmer Events Center |
Yoga Nidra is a form of guided meditation that will provide you with a deeply relaxing and restorative experience. You will be asked to move your awareness to various bodily sensations, emotions and images. Yoga Nidra, also known as yogic sleep, is a practice that will guide you to the hypnagogic state, a state of consciousness between wakefulness and sleeping |
| 5:00pm | 6:00pm | How Astrology Can Help Us Connect |
Palmer Events Center |
At best, most people consider the ancient art of astrology cool and interesting; at worst, a dangerous superstition that subjugates people’s rational minds. First we’ll demystify astrology, then move into how it can be used to facilitate meaningful human connections and experiences. |
| 5:00pm | 6:30pm | SXSW Community Screening: ACC Sneak Peeks |
Satellite Venue: AFS Cinema |
SXSW Community Film Screening. |
| 5:00pm | 7:00pm | SXSW Community Service Awards |
JW Marriott |
The 21st annual Community Service Awards and Reception celebrates the spirit of community in Austin and SXSW. Six individuals and six organizations will be recognized for their qualities of community, compassion, care, education and positive energy that late SXSW Interactive co-founder, Dewey Winburne, brought to his tenure at SXSW. Join us at Salon E on the 3rd floor of the JW Marriott for drinks, light bites, and to hear the stories of these outstanding Honorees! |
| 5:00pm | 5:40pm | Indrajit Bangerjee | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Indrajit Bangerjee |
| 5:00pm | 5:40pm | Buenos Diaz | Hotel Indigo |
Second Play Stage ft. Buenos Diaz |
| 5:00pm | 5:40pm | Dom Flemons | Hyatt Regency Austin |
Second Play Stage ft. Dom Flemons |
| 5:00pm | 5:40pm | Lolita Lynne | Westin Austin Downtown |
Second Play Stage ft. Lolita Lynne |
| 6:00pm | 6:40pm | Kae Astra | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Kae Astra |
| 6:00pm | 6:40pm | San Mei | Westin |
Second Play Stage ft. San Mei |
| 6:00pm | 6:40pm | me&you | Hyatt Regency Austin |
Second Play Stage ft. me&you |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 9:00pm | Film Poster Gallery |
Austin Convention Center |
SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 8:00am | 6:30pm | FREE Sundays at the Energizing Health House! |
Fareground |
Sign up for the Energizing Health House and join us for daily complimentary breakfasts at 8:00 AM, then at 8:30 enjoy a free wellness clinic from Walmart in the House, a free national delivery gifting service for senior adults from Home Instead in the Plaza, and daily innovative programming from 9:00 AM until close. Then don’t miss our daily Happy Hour beginning at 5:00 - sign up at http://EnergizingHealth.House. |
| 10:00am | 6:00pm | UnBuild That Wall with Lush Cosmetics |
503 E Cesar Chavez St |
UnBuild That Wall! UnBuild That Wall! Take a stand against racism, fear and hate by deconstructing a giant border wall of soap with Lush Cosmetics. Proceeds from each piece of limited-edition Mi Casa Es Tu Casa soap will go towards organizations working for migrant justice and building communities that are free and safe for everyone. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | Wellness Expo presented by Seedlip |
Palmer Events Center |
The SXSW Wellness Expo returns to SXSW to fuel your mind, body, and soul. Occurring over two days at the Palmer Events Center, this exhibition brings thousands of SXSW attendees interested in healthy living together with companies in the continually-growing wellness industry. |
| 11:00am | 6:00pm | The Plant Power House by Herbal Essences & the Royal Botanic Gardens, Kew |
307 E 2nd St Lot |
Plants power our lives — from diet, to medicine, to making the world a more joyful and beautiful place. Herbal Essences and Kew are sustainably harnessing that power to secure the long-term health of hair and plants. With 1 in 5 plant species facing extinction, we invite you to be allies in our mission to save 20 plants in 2020. Come explore a world teeming with life, beauty, discovery, and innovation — a world powered by plants. |
| 11:00am | 8:00pm | SXSW Community Conversations - Get Inspired |
Carver Museum |
Sunday "Sermons" -- Conversations with Connectors and Creators: We open the day with a brunch celebrating connectors and creators of color who are creating avenues in tech, film, commerce, politics and culture. The day continues with insightful talks with amazing women and men of color who are creating and connecting on a daily basis. |
| 11:30am | 12:20pm | Spring Yoga Reset |
Palmer Events Center |
An all-levels practice weaving together restorative yoga, Traditional Chinese Medicine, and functional movement to support you during this seasonal transition. Learn practical tools for supporting health and wellbeing as we shift from the quiet, introspective energy of winter into the vibrant rebirth of spring. Accessible poses that are easy to incorporate into your daily routine shared alongside simple practices from Chinese medicine |
| 11:30am | 12:30pm | The Mind Gut Connection: Your Truest Path to the Healthiest, Happiest and Most Authentic You |
Palmer Events Center |
Start your Sunday afternoon with a mindful moment as you are led through a meditation and sound bath. Clear your mind and prepare to hear from leaders in the health space on the mind-gut connection. Learn how following your gut can lead to living your most mindful, focused, and successful life. |
| 12:30pm | 1:30pm | The Art of the Healthy Hustle |
Palmer Events Center |
The importance of self-care can’t be understated, especially for those who are hungry to grow a business or progress in their careers. Women’s Health Editor-in-Chief Liz Plosser and Men's Health Editor-in-Chief Rich Dorment share how to stay healthy, sane and strong so that you can thrive throughout the chaos. |
| 1:00pm | 2:00pm | Self-Care For Empaths |
Palmer Events Center |
With a tremendous amount of stimulation, distraction and a tendency to remain overly booked and committed, it's no wonder why we are overwhelmed. In this experiential session, we will discuss some simple self-care techniques designed to soothe and regulate the nervous system. |
| 1:00pm | 2:00pm | SoulFULL Somatics |
Palmer Events Center |
SoulFULL Somatics is a fun approach mindfulness from a body-centered perspective. Using dance, yoga, and psychology, we get to explore our body’s own intelligence. Also, we learn to use it as a tool that can alter or reinforce thought/behavior patterns. All within a soulful backdrop of modern dance and rhythmic beats. |
| 2:00pm | 3:00pm | “Whole-istic” Movement: The Shift Towards Wellness |
Palmer Events Center |
Organic, farm-raised, vegan, sulfate-free -- these have become terms we see listed on everything from pet food to deodorant. The choices and opinions on how to live a healthy lifestyle seem to be endless, and often times confusing. Panelists explore the fads versus the research and what new carrots of wisdom will dominate our understanding of health in the decades to come. |
| 2:00pm | 3:30pm | SXSW Community Screening: AFS ShortCase |
Satellite Venue: AFS Cinema |
SXSW Community Film Screening. |
| 2:30pm | 3:30pm | How Consumers Can Identify Conscious Brands |
Palmer Events Center |
Despite this new era of transparency, brands can still use old manipulation tricks to attract customers. In this session, we provide insights on how to recognize a conscious brand, signs of manipulation in advertising language and recognizing bias triggers. |
| 2:30pm | 3:30pm | HIIT Vibes |
Palmer Events Center |
Make way for a TRU test of mobility, endurance and resilience through the combination of HIIT drills, Pilates, and Yoga. Strength and power come together in this class to build a mobile, strong and powerful physique. |
| 3:30pm | 4:30pm | Manifesting Spiritual Partnership |
Palmer Events Center |
In this presentation, we'll cover why we end up needing deep healing in our relationship with ourselves and others. We'll discover the differences between "normal" relationships and spiritual partnerships, and what your relationship with yourself has to do with it, on a deep psycho-spiritual level. |
| 4:00pm | 5:00pm | Kaizen: One Small Step can Change Your Life |
Palmer Events Center |
Kaizen is a gentle counter-intuitive approach to change that is can be very effective in forming and maintaining healthy habits. This interactive conversation will include the following: • Understand what kaizen is and why it works • Overview of different ways of using kaizen • Identify opportunity to enhance wellness • Commit to a kaizen practice to try it out |
| 4:00pm | 5:00pm | D-Composed Presents D-Compressed: A Yoga & Chamber Music Experience |
Palmer Events Center |
D-Composed is a chamber music experience that celebrates the works of Black composers and musicians. The concept D-Compressed is a musical exhibition that highlights the many sides of Blackness through the backdrop of a yoga class. |
| 5:00pm | 6:00pm | The Evolution of Representation in the Fitness Industry |
Palmer Events Center |
An in-depth discussion on diversity and representation within the fitness and wellness communities: what we’ve accomplished, the importance of representation, and where we need to go. Panel will offer perspectives from a diverse group of industry leaders. |
| 5:15pm | 7:15pm | SXSW Community Screening: Rainforest Partnership's Films for the Forest |
Rollins Theatre at The Long Center |
Films for the Forest are films shot in, about or somehow relating to rainforests or the animals and people that depend on them. Our goal is to create awareness about the importance of tropical rainforests and the ongoing threats faced by forests and their communities, through the powerful medium of film. |
| 8:00pm | 10:30pm | SXSW Community Screening: UT Radio-Television-Film Longhorn Denius Student Showcase |
Satellite Venue: AFS Cinema |
The UT RTF Longhorn Denius Student Film Showcase highlights a rich diversity of recent student films from The University of Texas at Austin's department of Radio-Television-Film. |
| 5:00pm | 5:40pm | Lake South | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Lake South |
| 5:00pm | 5:40pm | Dossey | Hyatt Regency |
Second Play Stage ft. Dossey |
| 5:00pm | 5:40pm | Sonoda | Hotel Indigo |
Second Play Stage ft. Sonoda |
| 5:00pm | 5:40pm | VOLK | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. VOLK |
| 6:00pm | 6:40pm | BUHU | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. BUHU |
| 6:00pm | 6:40pm | William Harries Graham | Hyatt Regency |
Second Play Stage ft. William Harries Graham |
| 6:00pm | 6:40pm | JM Stevens | Hotel Indigo |
Second Play Stage ft. JM Stevens |
| 6:00pm | 6:40pm | San Mei | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. San Mei |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 6:30pm | FREE Mondays at the Energizing Health House! | Fareground | Sign up at http://EnergizingHealth.House for daily complimentary breakfasts at 8:00 AM. RSVP for a free wellness clinic in the house from Walmart at http://t.ly/9LeOZ and also RSVP for a free gifting delivery service for senior adults from Home Instead in the Plaza at http://t.ly/DXbmY. Join us for daily innovative programming from 9:00 AM until close. Then don't miss our daily Happy Hour beginning at 5:00! |
| 8:00am | 10:00pm | Film Poster Gallery |
Austin Convention Center |
SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | The Plant Power House by Herbal Essences & the Royal Botanic Gardens, Kew |
307 E 2nd St Lot |
Plants power our lives — from diet, to medicine, to making the world a more joyful and beautiful place. Herbal Essences and Kew are sustainably harnessing that power to secure the long-term health of hair and plants. With 1 in 5 plant species facing extinction, we invite you to be allies in our mission to save 20 plants in 2020. Come explore a world teeming with life, beauty, discovery, and innovation — a world powered by plants. |
| 5:00pm | 5:40pm | Austin Basham | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Austin Basham |
| 5:00pm | 5:40pm | Donna Blue | Embassy Suites |
Second Play Stage ft. Donna Blue |
| 5:00pm | 5:40pm | Magnolian | Hotel Indigo |
Second Play Stage ft. Magnolian |
| 5:00pm | 5:40pm | Loyal Lobos | W Hotel |
Second Play Stage ft. Loyal Lobos |
| 5:00pm | 5:40pm | Raye Zaragoza | Hyatt Regency |
Second Play Stage ft. Raye Zaragoza |
| 6:00pm | 6:40pm | Bill and the Belles | Hyatt Regency |
Second Play Stage ft. Bill and the Belles |
| 6:00pm | 6:40pm | Elizabeth Moen | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Elizabeth Moen |
| 6:00pm | 6:40pm | Indrajit Bangerjee | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Indrajit Bangerjee |
| 6:00pm | 6:40pm | PHANGS | Embassy Suites |
Second Play Stage ft. PHANGS |
| 6:00pm | 6:40pm | William Harries Graham | Hotel Indigo |
Second Play Stage ft. William Harries Graham |
| 6:00pm | 6:40pm | Kayla Diamond | W Hotel |
Second Play Stage ft. Kayla Diamond |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 6:30pm | SXSW Music friends, stay hydrated! | Fareground | SXSW Music friends - join Energizing Health today at The Fareground at 111 Congress to say goodbye to the Interactive festival and to pick up your Richard’s Rainwater bracelet good for free hydration through the end of the Music festival. Your bracelet is good at the Fareground through the end of SXSW Music 2020 for a daily dose of complimentary, locally sourced Richard’s Rainwater. Bought to you by http://Energizing.Health/SXSW |
| 9:00am | 10:00pm | Film Poster Gallery | Austin Convention Center | SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:00am | 10:00pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | The Plant Power House by Herbal Essences & the Royal Botanic Gardens, Kew |
307 E 2nd St Lot |
Plants power our lives — from diet, to medicine, to making the world a more joyful and beautiful place. Herbal Essences and Kew are sustainably harnessing that power to secure the long-term health of hair and plants. With 1 in 5 plant species facing extinction, we invite you to be allies in our mission to save 20 plants in 2020. Come explore a world teeming with life, beauty, discovery, and innovation — a world powered by plants. |
| 5:00pm | 5:40pm | Totemo | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Totemo |
| 6:00pm | 6:40pm | Nadia Reid | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Nadia Reid |
| 5:00pm | 5:40pm | Jekyll | Hotel Indigo |
Second Play Stage ft. Jekyll |
| 6:00pm | 6:40pm | Natalie McCool | Hotel Indigo |
Second Play Stage ft. Natalie McCool |
| 5:00pm | 5:40pm | Go Cactus! | Holiday Inn Midtown |
Second Play Stage ft. Go Cactus! |
| 6:00pm | 6:40pm | Belako | Holiday Inn Midtown |
Second Play Stage ft. Belako |
| 5:00pm | 5:40pm | Caleb Caudle | Hyatt Regency |
Second Play Stage ft. Caleb Caudle |
| 6:00pm | 6:40pm | LO-FI LE-VI | Hyatt Regency |
Second Play Stage ft. LO-FI LE-VI |
| 6:00pm | 6:40pm | Pat Dam Smyth | Westin |
Second Play Stage ft. Pat Dam Smyth |
| 5:00pm | 5:40pm | Miller Campbell | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Miller Campbell |
| 6:00pm | 6:40pm | Luvia | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Luvia |
| 6:00pm | 6:40pm | Baseball Gregg | Champions @ Courtyard Marriott |
Second Play Stage ft. Baseball Gregg |
| 5:00pm | 5:40pm | Donna Blue | Hotel Van Zandt |
Second Play Stage ft. Donna Blue |
| 6:00pm | 6:40pm | Sheridan Reed | Hotel Van Zandt |
Second Play Stage ft. Sheridan Reed |
| 5:00pm | 5:40pm | Neysa Blay | Embassy Suites |
Second Play Stage ft. Neysa Blay |
| 6:00pm | 6:40pm | Eloise | Embassy Suites |
Second Play Stage ft. Eloise |
| 5:00pm | 5:40pm | Shah | W Austin |
Second Play Stage ft. Shah |
| 6:00pm | 6:40pm | Elijah Woods x Jamie Fine | W Austin |
Second Play Stage ft. Elijah Woods x Jamie Fine |
| 5:00pm | 6:40pm | Richard Spaven | Fairmont |
Second Play Stage at Fulton ft. Richard Spaven |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00pm | 10:00pm | Film Poster Gallery | Austin Convention Center | SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 5:00pm | 5:40pm | Holly Macve | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Holly Macve |
| 6:00pm | 6:40pm | CHAII | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. CHAII |
| 5:00pm | 5:40pm | Donna Blue | Hotel Indigo |
Second Play Stage ft. Donna Blue |
| 6:00pm | 6:40pm | Hazy Sour Cherry | Hotel Indigo |
Second Play Stage ft. Hazy Sour Cherry |
| 5:00pm | 5:40pm | Luvia | Holiday Inn Midtown |
Second Play Stage ft. Luvia |
| 6:00pm | 6:40pm | Family Jools | Holiday Inn Midtown |
Second Play Stage ft. Family Jools |
| 5:00pm | 5:40pm | The Brother Brothers | Hyatt Regency |
Second Play Stage ft. The Brother Brothers |
| 6:00pm | 6:40pm | Poppy Jean Crawford | Hyatt Regency |
Second Play Stage ft. Poppy Jean Crawford |
| 5:00pm | 5:40pm | PHANGS | Westin |
Second Play Stage ft. PHANGS |
| 6:00pm | 6:40pm | Surf Rock is Dead | Westin |
Second Play Stage ft. Surf Rock is Dead |
| 5:00pm | 5:40pm | San Mei | JW Marriott |
Second Play Stage at OP Italian Veranda ft. San Mei |
| 6:00pm | 6:40pm | Will Varley | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Will Varley |
| 5:00pm | 5:40pm | Roman Clarke | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Roman Clarke |
| 6:00pm | 6:40pm | Antonio Lizana | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Antonio Lizana |
| 5:00pm | 5:40pm | Miranda | Austin Marriott South |
Second Play Stage ft. Miranda |
| 6:00pm | 6:40pm | Dyllan | Austin Marriott South |
Second Play Stage ft. Dyllan |
| 5:00pm | 5:40pm | Christina LaRocca | Champions @ Courtyard Marriott |
Second Play Stage ft. Christina LaRocca |
| 6:00pm | 6:40pm | Devarrow | Champions @ Courtyard Marriott |
Second Play Stage ft. Devarrow |
| 5:00pm | 5:40pm | Natalie McCool | Hotel Van Zandt |
Second Play Stage ft. Natalie McCool |
| 6:00pm | 6:40pm | Magnolian | Hotel Van Zandt |
Second Play Stage ft. Magnolian |
| 5:00pm | 5:40pm | Austin Basham | Embassy Suites |
Second Play Stage ft. Austin Basham |
| 6:00pm | 6:40pm | LO-FI LE-VI | Embassy Suites |
Second Play Stage ft. LO-FI LE-VI |
| 5:00pm | 5:40pm | Nicklas Sahl | W Austin |
Second Play Stage ft. Nicklas Sahl |
| 6:00pm | 6:40pm | Meryem Saci | W Austin |
Second Play Stage ft. Meryem Saci |
| 6:00pm | 6:40pm | Raul Midon | Fairmont |
Second Play Stage at Rules & Regs ft. Raul Midon |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 8:00am | 10:00pm | Film Poster Gallery | Austin Convention Center | SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | SXSW Marketplace |
Austin Convention Center |
SXSW Marketplace brings together hand-selected local, national, and global brands to create a unique shopping experience at the epicenter of SXSW. |
| 11:00am | 6:00pm | Flatstock 73 |
Austin Convention Center |
Presented by the American Poster Institute (API), Flatstock displays the works of the world’s top gig poster artists. The show features posters of varying styles, colors, and techniques for sale by the talented artists who created them. |
| 1:30pm | 2:10pm | Holy Boy |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist, Holy Boy. |
| 4:00pm | 10:00pm | Drink on the Bright Side at The Outdoor Stage |
SXSW Outdoor Stage at Lady Bird Lake |
Drink on the Bright Side with Mike’s at the Outdoor Stage. Stop by the Mike’s footprint to enjoy refreshing mike’s hard lemonade and slide into a good time! Visit: www.mikeshard.com |
| 4:00pm | 10:00pm | The Visible Recharge Arcade |
SXSW Outdoor Stage at Lady Bird Lake |
Join us at our arcade-themed Recharge space, where you can charge your phone, unwind with some games, and cool off with a refreshing slushy, all while listening to the incredible live music on the SXSW music grounds. |
| 4:00pm | 10:00pm | Powered by Peelz at The Outdoor Stage |
SXSW Outdoor Stage at Lady Bird Lake |
Come fuel up with Peelz mandarins. They are juicy, sweet and packed with Vitamin C. Our mandarins are grown with love and care in the sunny groves of Central California. There’s some yum for everyone to power you through SXSW. |
| 4:30pm | 5:10pm | There |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist, There. |
| 5:00pm | 6:00pm | Happy Hour at SXSW Marketplace |
Austin Convention Center |
There's no hour like happy hour! Join other SXSW attendees and industry professionals for a well-deserved drink while you browse dozens of local, national, and global brands with some of the freshest trends in clothing, accessories, art, and more. |
| 5:00pm | 5:40pm | Hera | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Hera |
| 6:00pm | 6:40pm | Pizzagirl | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Pizzagirl |
| 5:00pm | 5:40pm | Reb Fountain | Hotel Indigo |
Second Play Stage ft. Reb Fountain |
| 6:00pm | 6:40pm | Family Jools | Hotel Indigo |
Second Play Stage ft. Family Jools |
| 5:00pm | 5:40pm | Anna Shoemaker | Holiday Inn Midtown |
Second Play Stage ft. Anna Shoemaker |
| 6:00pm | 6:40pm | Anthony Adams and the Nite Owls | Holiday Inn Midtown |
Second Play Stage ft. Anthony Adams and the Nite Owls |
| 5:00pm | 5:40pm | John Vincent III | Hyatt Regency |
Second Play Stage ft. John Vincent III |
| 6:00pm | 6:40pm | Caitlin Sherman | Hyatt Regency |
Second Play Stage ft. Caitlin Sherman |
| 5:00pm | 5:40pm | Will Varley | Westin |
Second Play Stage ft. Will Varley |
| 6:00pm | 6:40pm | Melody Federer | Westin |
Second Play Stage ft. Melody Federer |
| 5:00pm | 5:40pm | Melody Federer | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Melody Federer |
| 6:00pm | 6:40pm | The Prescriptions | JW Marriott |
Second Play Stage at OP Italian Veranda ft. The Prescriptions |
| 5:00pm | 5:40pm | Flawes | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Flawes |
| 6:00pm | 6:40pm | CHAII | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. CHAII |
| 5:00pm | 5:40pm | Caiine | Austin Marriott South |
Second Play Stage ft. Caiine |
| 6:00pm | 6:40pm | Holly Arrowsmith | Austin Marriott South |
Second Play Stage ft. Holly Arrowsmith |
| 6:00pm | 6:40pm | BELAKO | Champions @ Courtyard Marriott |
Second Play Stage ft. BELAKO |
| 5:00pm | 5:40pm | Dan Bettridge | Hotel Van Zandt |
Second Play Stage ft. Dan Bettridge |
| 6:00pm | 6:40pm | Madison McFerrin | Hotel Van Zandt |
Second Play Stage ft. Madison McFerrin |
| 5:00pm | 5:40pm | Babeheaven | Embassy Suites |
Second Play Stage ft. Babeheaven |
| 6:00pm | 6:40pm | Icaro del sol | Embassy Suites |
Second Play Stage ft. Icaro del sol |
| 5:00pm | 5:40pm | Salt Cathedral | W Austin |
Second Play Stage ft. Salt Cathedral |
| 6:00pm | 6:40pm | Juice | W Austin |
Second Play Stage ft. Juice |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 10:30am | 9:30pm | Incident | 4th and Red River | A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | SXSW Marketplace |
Austin Convention Center |
SXSW Marketplace brings together hand-selected local, national, and global brands to create a unique shopping experience at the epicenter of SXSW. |
| 11:00am | 6:00pm | Flatstock 73 |
Austin Convention Center |
Presented by the American Poster Institute (API), Flatstock displays the works of the world’s top gig poster artists. The show features posters of varying styles, colors, and techniques for sale by the talented artists who created them. |
| 12:30pm | 1:10pm | Holly Macve |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist Holly Macve. |
| 2:30pm | 3:10pm | TENGGER |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist TENGGER. |
| 4:00pm | 10:00pm | Powered by Peelz at The Outdoor Stage |
SXSW Outdoor Stage at Lady Bird Lake |
Come fuel up with Peelz mandarins. They are juicy, sweet and packed with Vitamin C. Our mandarins are grown with love and care in the sunny groves of Central California. There’s some yum for everyone to power you through SXSW. |
| 4:30pm | 5:10pm | Dog In The Snow |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist Dog In The Snow. |
| 5:00pm | 6:00pm | Happy Hour at SXSW Marketplace |
Austin Convention Center |
There's no hour like happy hour! Join other SXSW attendees and industry professionals for a well-deserved drink while you browse dozens of local, national, and global brands with some of the freshest trends in clothing, accessories, art, and more. |
| 5:00pm | 5:40pm | Reb Fountain | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Reb Fountain |
| 6:00pm | 6:40pm | Natalie McCool | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Natalie McCool |
| 5:00pm | 5:40pm | Miller Campbell | Hotel Indigo |
Second Play Stage ft. Miller Campbell |
| 6:00pm | 6:40pm | ings | Hotel Indigo |
Second Play Stage ft. ings |
| 5:00pm | 5:40pm | Chris Berardo Acoustic Trio | Holiday Inn Midtown |
Second Play Stage ft. Chris Berardo Acoustic Trio |
| 5:00pm | 5:40pm | Nathan Graham | Hyatt Regency |
Second Play Stage ft. Nathan Graham |
| 6:00pm | 6:40pm | Kevin Daniel | Hyatt Regency |
Second Play Stage ft. Kevin Daniel |
| 6:00pm | 6:40pm | Casii Stephan & the Midnight Suns | Westin |
Second Play Stage ft. Casii Stephan & the Midnight Suns |
| 5:00pm | 5:40pm | Kalpee | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Kalpee |
| 6:00pm | 6:40pm | Caiine | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Kalpee |
| 5:00pm | 5:40pm | Luvia | Austin Marriott South |
Second Play Stage ft. Luvia |
| 6:00pm | 6:40pm | Anthony Adams & the Nite Owls | Champions @ Courtyard Marriott |
Second Play Stage ft. Anthony Adams & the Nite Owls |
| 5:00pm | 5:40pm | Holly Arrowsmith | Hotel Van Zandt |
Second Play Stage ft. Holly Arrowsmith |
| 6:00pm | 6:40pm | Holly Macve | Hotel Van Zandt |
Second Play Stage ft. Holly Macve |
| 5:00pm | 5:40pm | Alice Skye | Embassy Suites |
Second Play Stage ft. Alice Skye |
| 6:00pm | 6:40pm | The Accidentals | Embassy Suites |
Second Play Stage ft. The Accidentals |
| 5:00pm | 5:40pm | Abraham Alexander | W Austin |
Second Play Stage ft. Abraham Alexander |
| 6:00pm | 6:40pm | Roman Clarke | W Austin |
Second Play Stage ft. Roman Clarke |
| 5:00pm | 5:40pm | Caiine | Champions @ Courtyard Marriott |
Second Play Stage ft. Caiine |
| START | END | EVENT | LOCATION | DESCRIPTION |
| 9:00am | 7:00pm | Film Poster Gallery | Austin Convention Center | SXSW Film is honoring exceptional film poster design with the 2020 Film Design Award for Excellence in Poster Design. Check out the Film Poster Gallery located in the Palazzo on the first floor of the Austin Convention Center at the corner of Trinity and Cesar Chavez. |
| 10:30am | 9:30pm | Incident |
4th and Red River |
A world-premiere, massively immersive event, putting You at the center of the excavation of a forgotten subway line, unearthing hidden knowledge about the Unknown and the age-old quest of an enigmatic secret society. |
| 11:00am | 6:00pm | SXSW Marketplace |
Austin Convention Center |
SXSW Marketplace brings together hand-selected local, national, and global brands to create a unique shopping experience at the epicenter of SXSW. |
| 11:00am | 6:00pm | Flatstock 73 |
Austin Convention Center |
Presented by the American Poster Institute (API), Flatstock displays the works of the world’s top gig poster artists. The show features posters of varying styles, colors, and techniques for sale by the talented artists who created them. |
| 12:30pm | 1:10pm | Dougie Poole |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist Dougie Poole. |
| 2:30pm | 3:10pm | 79.5 |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist 79.5. |
| 3:30pm | 4:10pm | Leon Of Athens |
Flatstock Stage at Austin Convention Center |
Performance by 2020 SXSW Showcasing Artist Leon Of Athens. |
| 4:00pm | 10:00pm | Powered by Peelz at The Outdoor Stage |
SXSW Outdoor Stage at Lady Bird Lake |
Come fuel up with Peelz mandarins. They are juicy, sweet and packed with Vitamin C. Our mandarins are grown with love and care in the sunny groves of Central California. There’s some yum for everyone to power you through SXSW. |
| 5:00pm | 6:00pm | Happy Hour at SXSW Marketplace |
Austin Convention Center |
There's no hour like happy hour! Join other SXSW attendees and industry professionals for a well-deserved drink while you browse dozens of local, national, and global brands with some of the freshest trends in clothing, accessories, art, and more. |
| 6:00pm | 10:30pm | eMLS Cup presented by Coca-Cola and PlayStation |
Austin City Limits Live at the Moody Theater |
Free and open to the public as well as any SXSW badge holders! Major League Soccer (MLS) is in its third season of eMLS, an esports league catered towards its more digitally native and gaming centric fanbase. At eMLS Cup, 25 of the world’s best FIFA players, each representing a different MLS Club, will compete to hoist the biggest trophy of the eMLS 2020 season. The event will live at the intersection of soccer, gaming, and pop culture at the iconic ACL Live venue. In addition to the competition on stage which will be broadcasted live, fans can enjoy Austin FC activations, refreshments, giveaways, and numerous experiences. Come through! |
| 5:00pm | 5:40pm | me&you | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. me&you |
| 6:00pm | 6:40pm | Magnolian | Hilton Austin Downtown |
Second Play Stage at Cannon & Belle @ the Hilton ft. Magnolian |
| 5:00pm | 5:40pm | Madame Gandhi | Hotel Indigo |
Second Play Stage ft. Madame Gandhi |
| 6:00pm | 6:40pm | Reality Club | Hotel Indigo |
Second Play Stage ft. Reality Club |
| 5:00pm | 5:40pm | Walt Wilkins | Holiday Inn Midtown |
Second Play Stage ft. Walt Wilkins |
| 6:00pm | 6:40pm | Pearla | Hyatt Regency |
Second Play Stage ft. Pearla |
| 5:00pm | 5:40pm | Miranda | Westin |
Second Play Stage ft. Miranda |
| 6:00pm | 6:40pm | Roman Clarke | Westin |
Second Play Stage ft. Roman Clarke |
| 5:00pm | 5:40pm | Luvia | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Luvia |
| 6:00pm | 6:40pm | Chris Stills | JW Marriott |
Second Play Stage at OP Italian Veranda ft. Chris Stills |
| 5:00pm | 5:40pm | Kyle Emerson | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Kyle Emerson |
| 6:00pm | 6:40pm | Casii Stephan & the Midnight Suns | JW Marriott |
Edge Rooftop Pool Bar @ JW Marriott ft. Casii Stephan & the Midnight Suns |
| 5:00pm | 5:40pm | Jekyll | Champions @ Courtyard Marriott |
Second Play Stage ft. Jekyll |
| 6:00pm | 6:40pm | Family Jools | Champions @ Courtyard Marriott |
Second Play Stage ft. Family Jools |
| 5:00pm | 5:40pm | Alexander Biggs | Hotel Van Zandt |
Second Play Stage ft. Alexander Biggs |
| 6:00pm | 6:40pm | Hera | Hotel Van Zandt |
Second Play Stage ft. Hera |
| 5:00pm | 5:40pm | Ceci Juno | Embassy Suites |
Second Play Stage ft. Ceci Juno |
| 6:00pm | 6:40pm | Elizabeth Moen | Embassy Suites |
Second Play Stage ft. Elizabeth Moen |
| 5:00pm | 5:40pm | Ryan McMullan | W Austin |
Second Play Stage ft. Ryan McMullan |
| 6:00pm | 6:40pm | Communicant | W Austin |
Second Play Stage ft. Ryan McMullan |
| 6:00pm | 6:40pm | Patino | Fairmont |
Second Play Stage at Rules & Regs ft. Patino |
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